a techfocus media publication :: July 8, 2008 :: volume XII, no. 02

FROM THE EDITOR

In his second report from the Globalpress Electronics Summit, Europe editor Dick Selwood thinks about low power and green electronics and wonders about the density of hamster droppings.

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CURRENT FEATURE ARTICLES

Why Hamsters Cannot Save the Planet
(Dick Selwood)
Death, Taxes and Intel
Atom Attacks Embedded (Jim Turley)
Displaying the Future
Embedded Displays Go Light and Cool
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A Passel of Processors
NVIDIA’s Tesla T10P Blurs Some Lines (Kevin Morris)
Shortening the Rope
LRDA Checks Cert C and MISRA C++ (Bryon Moyer)
New Toys
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Shared Responsibility
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JOURNAL WEBCASTS

CHALK TALK Power Matters. Trying to tame power consumption in your battery-powered device? Join Journal Webcasts host Amelia Dalton as she chats with Wendy Lockhart of Actel about how you can use ultra-low power programmable devices from Actel in even the most power-sensitive designs. (Actel)

CHALK TALK Creating Secure Mobile Devices With Open Kernel Labs OKL4. In this Chalk Talk, Amelia Dalton delves into the world of software security and microkernels in mobile devices with Gernot Heiser and Rob McCammon of Open Kernel Labs. (Open Kernel Labs)

CHALK TALK Low Power Design With Xilinx and Linear Technology. Join Amelia Dalton as she chats with Mark Moran of Xilinx and Afshin Odabaee of Linear Technology about low power FPGA based designs. (Xilinx)

CHALK TALK Designing Embedded Systems With Linux and low cost FPGAs. Join Amelia Dalton as she chats with industry experts about simplifying embedded systems design with Linux running on low-cost programmable system-on-chip platforms. (Xilinx)

CHALK TALK Lowest Total System Cost With Xilinx
Spartan-3
. Amelia Dalton chats with Mark Moran of Xilinx about reducing your overall system cost with Xilinx Spartan-3 family of FPGAs (Xilinx)


CHALK TALK Low Cost FPGA with Serdes Lattice ECP2M. Amelia Dalton talks with Bertrand Leigh of Lattice Semiconductor about low-cost FPGAs with multi-gigabit SerDes interface capability. (Lattice Semiconductor)

[click here for more webcasts]


Why Hamsters Cannot Save the Planet
(Dick Selwood)


While low power was officially the theme of only a panel session at Globalpress Electronics Summit, it was also frequently the theme, sometimes explicit and frequently implicit, of much of what was discussed.

The most striking performance was by John East of FPGA company, Actel. He spoke mainly from the perspective of the USA, which is probably appropriate, as the US, with around 5% of the world's population, daily consumes 20.7 million barrels of oil, or 25% of world consumption. “This 20-million-barrel-a-day habit costs $1.4 billion a day,” East said, but that was when oil was at $70 a barrel; today it is twice that, so to feed their habit costs the population of the USA around $9 a day for every man, woman and child. Feeding the habit requires the US to import oil and has adverse effects “on the environment, the economy, and the political landscape.”

Where does this oil go? Well 45-50% of fossil fuel pollution is caused by road vehicles, and around 45% is caused by generating electricity. While half of this is used in electric motors, computing and telecoms are growing their share rapidly, and East stated that server farms alone, running search engines, e-commerce, and design applications, are now responsible for burning 1.2% of the US electricity. (Server farms recurred as a topic – see later.) [more]


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